TASK TWO part two

WHERE ARE THEY. HOW WILL THEY FIND ME?

My potential clients are almost everywhere, as an illustrator and designer the type of work I will be doing and am starting to create now is versatile and can be applied to many formats (advertising, publishing- books, galleries, public information, prints, web etc) which gives me a wide client base. Obviously any young designer needs to stand out from the rest and I hope to do this by making my style as 'individual' as possible but putting my work on a range of different medias for a range of different clients. Again Sara Fanelli is a good example of a designer who does this to an extent.

My clients would probably be based in the UK as I don't speak any other languages than English this would limit multi-national clients. However increasingly, people outside of the UK speak English as a second language so on their part this could be achieveable

Communication is essential and how I will communicate my work is something I always think about. At present I rely on my blog and flickr to get my work out there. I aim to have my own website and online portfolio online within the next year which is something I'm very exciting and am currently in the process of updating my portfolio for this. 

As a young professional, whatever I choose to promote myself on needs to reflect me as a designer so when the client views whatever it is they will gain an instant snapshot of my personality as a designer. Web based promotion is an obvious choice but also an incredibly effective one, if used to it's full potential. I would not bother with disposable promotion like flyers, but I would like to create promotion which is long lasting, always there. Another example of self promotion is advertising inside a publication such as Creative Review. Perhaps it's more disposable than the internet but unlike the internet, once you have opened the magazine you can't pick and choose what you view as it's been laid out for the reader to look at. With the internet it's dependent on the user to seek the website, not the other way around.

In conclusion, I feel that in the future I would like to communicate and publicise myself through my own website, as the internet is a tool which can be acessed world-wide at a low matienence cost. I also find that one of the best ways of 'putting yourself out there' is just simple word of mouth. I have started doing this by talking to other illustrators and designers, entering competitions and going to design events. Making contacts is essential to this.